Creative Saskatchewan recently sponsored a Business Plan Basics workshop delivered by Women Entrepreneurs of Saskatchewan (WESK), specially adapted to address the needs of the creative industries.
More than a dozen creative industry entrepreneurs learned the need-to-knows of marketing, research and financials, and how to build the perfect business plan. One of those participants was Adreanna Boucher from Off the Cuff Improv in Prince Albert.
“My improv business has been operating since 2013 and I was on the right track, but there was a lot more I knew I needed to do,” said Boucher. “The workshop helped me begin to create a map of my business, identify my target demographic, and compare myself to my competition. That’s given me a well-rounded idea of where I can grow my business and what direction I should take it in.”
Creative Saskatchewan’s sponsorship allowed creative entrepreneurs to participate in the workshop free of charge.
“Creative Saskatchewan’s grant programs require applicants to have sound business and marketing plans and detailed budgets,” said Erin Dean, Director of Programs and Investments at Creative Saskatchewan. “WESK’s Business Plan Basics workshop is a great resource for any emerging entrepreneur who is planning to apply to our grant programs.”