Saskatchewan-based alternative rock band, Flash Back, have amassed countless fans and listeners since releasing their first frequencies in 2020.
After two years of dedicated touring throughout several countries such as Canada, USA, UK, Germany, France, Slovakia, Belgium, and Poland, Flash Back released their new album, North American Nü Metal 2, on June 2nd, 2023. With funding from Creative Saskatchewan’s Tour Support grant, the band went on tour to help market the new music.
Flash Back planned their tour by looking at where they’ve played in the past and where their demographics thrive. With the band’s most popular cities being Regina, Saskatoon, Calgary, Vancouver, Seattle, Portland, and Tulsa, Flash Back decided on a west coast tour with additional stops in Texas and Oklahoma.
Through thrilling, high-energy, and captivating performances, Flash Back showed audiences what they’re all about. Social media activity and word-of-mouth have been an integral part of Flash Back’s success, but they’ve shown that touring is the fastest way to build their loyal fanbase and listeners.
“This funding helped our tour thrive,” says Daschuk. “Creative Saskatchewan’s assistance for this tour allowed us to plan additional tours later in the year without lingering debt that would have been caused without this funding.” Flash Back’s successful tour and album release helped them secure a third Saskatchewan Music Award for Heavy Artist of the Year.